Search THE READING ROOM

Showing posts with label tech writing. Show all posts
Showing posts with label tech writing. Show all posts

Tuesday, April 6, 2010

Tech writing made interesting for the general reader

There are two kinds of screen technologies: LCD and E Ink. Which is the easiest on the eyes? And why does it matter to the layperson? Geoffrey A Fowler and the Wall Street Journal tell us here.

Here is an excerpt:
The question isn't just academic. A battle is under way to replace a 550-year-old invention called the printed book, and the winning technologies could have a big impact on everything from how students learn to the way people read a novel at the beach.

The iPad turned inside out

How do you write about a techie whose business it is to do a "teardown" on the latest gadgets?

How do you make this interesting for non-techies? Learn from this article by Gabriel Madway of Reuters:

An excerpt:
The iPad had no screws. But working with a tool called a spudger, it took Soules only 10 minutes to separate the iPad’s handsome, 9.7-inch facing from its silver-backed casing.

He surveyed the iPad’s design, a maze of parts that would be utterly inscrutable to most people.

“That’s very, very nice,” he said almost reverentially.

Teardown firms are hired by an array of clients, their data used for competitive intelligence, in patent disputes or to keep current on industry benchmarks.

By 9.30am, Soules had turned the iPad inside out and was sharing its secrets with the world.
  • Photo courtesy: Reuters