Rohita is a digital marketing expert who works with Bangalore-based Interactive Avenues for whom Tanishq is a major client.
I watched the video yesterday and I was blown! Spectacular is the only word for it. Take a bow, Rohita!
- Back in October 2012, in an e-mail which was published on The Commits Chronicle blog, Rohita had written about...
We have been planning this for two months at Interactive Avenues. "Mia on Wheels" involves a Volvo bus that takes women to work but that's not all: The bus has a spa, the women can try on jewellery, get themselves styled, and take part in a professional photo-shoot. This is also being promoted on the radio.
"MIA ON WHEELS": ROHITA RAMBABU IS FOURTH FROM LEFT. |
The reason I am writing to you is because it's like a mini-Commits here. I am working on the digital promotion and campaign. Niveditha Rai (Class of 2010) is working on the radio promotion. The "gift experiences" are provided by Neha Ma'am [guest faculty at Commits] through Yellow Cycle, where three Commits juniors are interning, and Santhosh Sir is the official photographer.
I am so proud to have been at Commits. Whatever I am today is because of Commits. Just this week I have got two appreciations from clients and it's all thanks to what I've learned at Commits.
- ON SOCIAL SAMOSA, A REVIEW OF THE TANISHQ CAMPAIGN. CHECK IT OUT HERE.